What is involved in the 'Onboard' stage of a customer journey?

In the 'Onboard' stage of a customer journey, the focus is on establishing the necessary connections and frameworks to begin a productive relationship between the service provider and the customer. This stage encompasses the integration or separation of both parties' resources, which is crucial for aligning operational processes and ensuring that both parties understand their roles and responsibilities.

This integration helps facilitate a smooth transition into the service experience, allowing for effective collaboration and communication. It may involve technical integration, resource allocation, or even aligning organizational culture to ensure that both the service provider and the customer are positioned to work together effectively.

This choice emphasizes the importance of creating a solid foundation for the ongoing relationship, which will ultimately enhance customer satisfaction and engagement as the service relationship develops.