What is one of the objectives for the consumer in the co-create step?

One of the key objectives for the consumer in the co-create step is to maximize outcomes from service consumption and relationships. This emphasizes the collaborative nature of service provision and consumption in the ITIL framework. In the co-creation phase, consumers actively engage with service providers to tailor services that align with their needs and expectations, ensuring a more fruitful and beneficial outcome.

By focusing on co-creating value, consumers can leverage their insights, feedback, and preferences, which helps to refine the service offering and enhance overall satisfaction. This approach not only fosters a better understanding between the consumer and the service provider but also encourages the development of services that are more responsive and aligned with consumer needs, leading to improved relationships and better business results.